This extremely rare limited edition LABUBU × Coca-Cola collaboration from POP MART represents a unique fusion of contemporary pop culture and collectible charm, appealing to enthusiasts of both the LABUBU series and Coca-Cola memorabilia.

Given the popularity of LABUBU within the "The Monsters" line, collectors highly value such cross-branded pieces, especially those that are unused and in excellent condition like this one.

The rarity of this specific design, particularly with its detachable headphones and Coca-Cola can motif, enhances its desirability in the collector market.

As evidenced by the high starting bid, this piece taps into domestic demand within Japan, where limited editions often see strong appreciation among devoted fans and collectors.